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Contributed by Deb Moffett-Hall
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Tuesday, 21 February 2006 |
Bead Shop
|  | So You Want to Open Your Own Bead Shop.....
Helby Imports can help take the guess work out of the process.
| Helby Imports Inc. located in Carteret New Jersey offers competitive wholesale pricing and an incredibly extensive and comprehensive product line for the shop owner. Helby Imports does not sell retail, only wholesale because as Larry Helby explains: "We wish to support our wholesale customers, not compete with them."
Starting your own retail store is indeed a very exciting adventure, but it requires an enormous number of decisions. Opening a retail bead store involves even more decisions. Our goal is to remove the errors that are usually made when undertaking this type of retail venture.
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Opening a bead store involves so much more than the purchasing of beads. One of the first critical decisions to be made is site selection. You have heard the old adage in real estate of "location, location, location", well it's absolutely true. Helping our clients with this very important decision is invaluable. Next in importance is minimizing start-up expenses. Our Business Plan Form allows clients to plug-in their own desired goals for their store with us spot checking each of the choices made.
|  |  | In essence, our services are the perfect sounding board for all the tedious up-front planning which must be made. Also, the assistance given to each client with inventory selection comes with years of experience and is tried and tested. The printed guidelines we provide make it easy for our clients to make the best choices the first time.
| Advice with regards to bead purchasing, style selection, beading supplies, and bead merchandising is readily shared. Knowing precisely how to provide the most exciting bead classes and private parties is also provided in step by step fashion. Bead classes are the lifeblood of your retail store and our plan provides the tools needed to teach those classes by training the client and/or their employees.
|  | Also provided with our services is an Employee Manual. An Operations Manual is available to provide guidance and time saving tips on operating the business day to day. The model provided is user friendly and promotes the beading industry in general. It gives our clients a wealth of information and puts them on a fast track to being in this business.
|  | Finally, we assist in retail marketing and advertising to launch your store's grand opening and promotions thereafter. Guidelines for long term advertising and programs for community involvement are also provided. Being involved in the community around you is a plus and provides a marketing formula for future success. We show you exactly how to do this successfully.
| Beading is a wonderful hobby for all ages; it is also a profitable and rewarding business. Our services help keep it that way. Helby Imports Inc.37 Hayward Ave
Carteret, NJ 07008
732-969-5300
www.helby.com
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